Yes, brands can use Spotify for marketing.
Later in 2012, it also partnered with Instagram which increased its exposure beyond imagination. This step by Spotify helped it to garner greater engagement and saw an upsurge in its user base. Spotify also partnered with Facebook in 2011. You can easily transition from one to the other with the Spotify connect. Spotify is available across a varied range of devices which include computers, mobiles, laptops, tablets, speakers, TVs, cars. You still can build a collection of songs and podcasts as per your choice and many more things.
This service by Spotify is free but it also gives you a chance to opt for Spotify premium for availing of upgraded service.Įven if you haven’t opted for the premium service you can still get recommendations based on your taste. The basic function of Spotify is streaming music. It has the largest number of subscribers currently. It is considered to be the world’s largest streaming platform.Īs per data by Statista, Spotify has 158 million premium subscribers worldwide. Spotify was founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It allows its users to access millions of songs and other types of content from varied creators all around the globe. Spotify is a music, video, and podcast service.
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